The Sartell Group

310 4th Avenue South
Suite 8100
Minneapolis, MN 55415

phone 612.548.3100



Perficio™ Event Advisor

Perficio helps you simplify the event-planning process, achieve financial goals, and reach your target market. Perficio's event-planning module provides:
  • Accommodation for registered, drop-in, and special events;
  • "Margin calculator" that helps achieve desired ROI;
  • Event templates that reduce data entry;
  • Revenue and expense tracking by accounting codes;
  • Additional expense identification per client or event;
  • Planned and actual financial results;
  • Preparation of rosters and other tools for event delivery;
  • Tracking participant contact hours for state reporting;
  • Establish event "series" for special marketing;
  • Exporting catalog content for desktop publishing;
  • Target marketing contact lists;
  • Master calendar for better scheduling;
  • Monitoring of automatic wait lists;
  • Identification of group family members for account management;
  • Storage of roster and internal notes;
  • Application of discounts and financial assistance;
  • Prorated registrations and cancellations;
  • Conversion of account balances to refunds;
  • Group events for permitting and staffing;
  • Alignment of aquatics program to Red Cross standards;
  • Blocking capability for website;
  • Calendar tool for creating class schedules;
  • Customizable preferences for individual class meetings;
  • Skip dates listed in catalog export;
  • Section summary for viewing all pertinent data;
  • Monitoring of seasonal staff availability;
  • Multiple pay rates for instructors; and
  • Tracking of staff certifications, training, and paperwork.

Registration
Making registration as easy and flexible as possible is a tremendous asset in boosting event attendance. With Perficio, attendees can register by phone, mail, fax, Internet, or in person. In addition, the system provides:
  • Registration holds;
  • Automated wait lists;
  • E-mail confirmations;
  • Immediate credit card payment processing;
  • Transfer of canceled customer to alternate section; and
  • Reservation verification with built-in conflict resolution.

Financial Analysis
Perficio is a truly revolutionary system that provides you the tools to record actual expenses per class—staff history, facility costs, and additional expenses. Built-in reports provide:
  • Revenue and expense tracking by accounting codes;
  • Planned and actual financial results; and
  • Additional expenses per client or event.

Staff Management
Perficio collects and manages instructor data for:
  • Scheduling correct available staff for facility management and events;
  • Creating multiple pay rates for instructors; and
  • Tracking staff certifications, training, and paperwork.

 
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 For more information:
 mmmaruska@sartellgroup.com